Does fruit count?

I am trying to lose weight at the moment, and I have found that fresh fruit is a great substitute for snacks if I find myself hungry between meals. If I am counting calories, do I need to count the calories in fruit, or can I eat as much as I like?
You are right that fresh fruit, and vegetables are the best choice of snack for anyone who is watching their weight. An apple for example only contains around 50 calories, where a bar of chocolate around 250, a banana has 100 calories and a cake 300, a peach has only 40 calories and a bag of crisps between 130 and 250! Fruit also has much less fat than other snacks, but if you are on a calorie counted diet you still need to include them.